• Summer is HERE

  • Shop Men's Clothing & Accessories

  • NEW ARRIVALS: DISCO COWGIRL

  • Gifts for Her

Summer is HERE

Shop NOw

Shop Men's Clothing & Accessories

Shop now

NEW ARRIVALS: DISCO COWGIRL

SHOP NOW

Gifts for Her

SHOP GIFTS

SAVE BIG, LOOK FABULOUS

  • Generation Love Remi V-Neck (White)
    Generation Love Remi V-Neck (White)
    Regular price
    $77.00
    Sale price
    $57.00
    Unit price
    per 
  • Joie Bee Top
    Joie Bee Top
    Regular price
    $148.00
    Sale price
    $74.00
    Unit price
    per 
  • Susana Monaco Tie-Dye Scoop Neck Tank
    Susana Monaco Tie-Dye Scoop Neck Tank
    Regular price
    $88.00
    Sale price
    $58.00
    Unit price
    per 
  • Lauren Moshi Journey T-Shirt Dress
    Lauren Moshi Journey T-Shirt Dress
    Regular price
    $130.00
    Sale price
    $105.00
    Unit price
    per 
  • Drew Franklin Pants
    Drew Franklin Pants
    Regular price
    $185.00
    Sale price
    $125.00
    Unit price
    per 
  • Generation Love Remi V-Neck (Black)
    Generation Love Remi V-Neck (Black)
    Regular price
    $77.00
    Sale price
    $57.00
    Unit price
    per 
  • Love Token Chance Floral Kimono Robe
    Love Token Chance Floral Kimono Robe
    Regular price
    $125.00
    Sale price
    $95.00
    Unit price
    per 
  • Lauren Moshi Vintage Star Tee
    Lauren Moshi Vintage Star Tee
    Regular price
    $110.00
    Sale price
    $88.00
    Unit price
    per 
  • Ramy Brook Justine Top
    Ramy Brook Justine Top
    Regular price
    $349.00
    Sale price
    $229.00
    Unit price
    per 

shop our summer 2020 picks

  • Trina Turk Solar Short (Pink)
    Trina Turk Solar Short (Pink)
    Vendor
    Trina Turk
    Regular price
    $188.00
    Sale price
    $188.00
    Unit price
    per 
  • Trina Turk Corbin Shorts (Anniversary)
    Trina Turk Corbin Shorts (Anniversary)
    Vendor
    Trina Turk
    Regular price
    $198.00
    Sale price
    $198.00
    Unit price
    per 
  • Generation Love Remi V-Neck (White)
    Generation Love Remi V-Neck (White)
    Vendor
    Generation Love
    Regular price
    $77.00
    Sale price
    $57.00
    Unit price
    per 
  • ASTARS Saffron Top
    ASTARS Saffron Top
    Vendor
    ASTARS
    Regular price
    $99.00
    Sale price
    $99.00
    Unit price
    per 
  • Tucker Long Sleeve Polo Blouse (Morning Medallions)
    Tucker Long Sleeve Polo Blouse (Morning Medallions)
    Vendor
    Tucker
    Regular price
    $270.00
    Sale price
    $135.00
    Unit price
    per 
  • Trina Turk Theodora Midi Dress
    Trina Turk Theodora Midi Dress
    Vendor
    Trina Turk
    Regular price
    $348.00
    Sale price
    $348.00
    Unit price
    per 

Men's Clothing & Accessories

Shop Now

Location

Our Stores

1100 Hixson Pike

Chattanooga, TN

AB & HB: (423 - 531 - 2120)

EB: (423 - 805 - 3022)

SUMMER HOURS

Monday - Saturday: 11:00 - 5:00

Sunday, Closed

SHOP BY APPOINTMENT

Email to set up a private shopping appointment before or after store hours.

email: bluecmo@aol.com

Get directions

A Note from the Owner:

Growing up in the South, I was fascinated by my mother. She had a certain sophistication that was underscored by fashion. Every part of every outfit was carefully coordinated for the occasion. As I grew, my mother inspired me. Be better. Stand straighter. Be a southern lady- -gracious, yet strong-willed and able to meet any challenge.

Today, I adore her for the lessons taught over a lifetime. I am carrying these attributes in the collections you’ll find at Alice Blue. There’s a new shade of blue at my store: it exudes confidence, sophistication and southern style in every size and color.

Thanks to my daddy, I observed first-hand the joys and struggles of being a proprietor. Roy’s One Stop became part and parcel of my childhood and I remember Daddy’s pride in having exactly what customers wanted.

And now, it’s my turn to put those lessons and experiences to work for you.

I hope you’ll explore the collections & brands I’ve selected just for you. It’s an honor for me to welcome you to our new shades of blue: The Shop Blue Collection.